· Olivier Moreau · Use cases · 3 min read
What you can actually ask Brain
A swim, a wine list, a VAT deadline — a handful of real moments where Brain quietly did the work while you got on with your day.
The best way to understand Brain is not a feature list — it’s the small moments where it quietly does the work while you get on with your day. Here are a few.
Before a swim, a market study writes itself
You’re heading to the pool. On the way out, you message Brain:
“List the companies selling medical devices in France with annual revenue above €50M.”
Brain searches the web, cross-checks the figures, and compiles them. By the time you’re back and dry, there’s an Excel spreadsheet waiting in your Drive — company names, revenue, sector — ready to sort and send. You never sat and waited; the work happened while you swam.
A photo of the wine list, and you sound like a sommelier
Dinner out, the list is long, and you’re curious. You snap a photo of the wine list and ask:
“Which grape varieties are these, and which would pair with fish?”
Brain reads the photo, identifies the wines, and answers — grapes, styles, a suggestion. No typing anything out.
Set a meeting, and the room books itself
You ask Brain to set up a meeting Thursday with the team. It creates the event, invites everyone — and books the meeting room automatically. No separate booking tool, no flipping between calendars to check what’s free.
Never miss a VAT deadline again
Some things just have to happen every month. You tell Brain once, and it reminds you to file your VAT on time, every month — a quiet nudge before the deadline instead of a scramble after it.
The handful of emails that actually need you
Morning. Instead of scrolling your inbox, you ask:
“What in my mail actually needs a reply today?”
Brain scans, surfaces the few that matter, and drafts the replies — you just review and send.
After the call, the CRM updates itself
Straight after a client call:
“Log what we agreed with Dupont and create the follow-up tasks in HubSpot.”
Brain writes up the notes, creates the tasks, and links them to the deal. Your CRM stays current without you touching it.
A voice memo becomes clean notes
Walking out of a meeting, you record a quick voice memo. Brain transcribes it and files structured notes — decisions, owners, next steps — all searchable later.
None of these are demos. They happen inside the tools you already use — Gmail, Drive, Microsoft 365, Google Workspace, Slack, HubSpot — so there’s nothing new to open and nothing to learn. The point was never the AI. It’s that you got your time back.
Curious what Brain can connect to for your team? See the integrations, or get started.